Tinghan Zhang’s Homepage
Welcome!
I am a last-year PhD candidate in the Department of Econometrics and Operations Research at Tilburg University, School of Economics and Management. My supervisors are Prof. dr. Tobias Klein and Dr. Christoph Walsh. I develop structural models and estimation methods to analyze consumer sequential decision-making using clickstream data from online markets.
Research Fields
Quantitative Marketing, Empirical Industrial Organization, Applied Microeconometrics, Digital Economics.
Research Interests
Empirical Industrial Organization with its application in Quantitative Marketing, focusing on consumers’ sequential decision-making among available actions to overcome market frictions, such as search, learning, revisit, and recall. I use models to quantify related marketing mechanisms including one-click purchase, recommendations, reminders, and advertisements.
(Structural) Econometrics, focusing on adapting conventional demand estimation methods to sequential decision-makings.
Digital Economics on Platforms.
Contact
K548, Koopmans Building, Tilburg University Warandelaan 2, 5037AB, Tilburg, the Netherlands
